Addressing the challenges of businesses and markets with an interdisciplinary vision
The economic and corporate context is increasingly complex: market trends, regulations, socio-cultural transformations and geopolitical tensions influence business strategies, making the ability to analyze and interpret constantly evolving business and market scenarios crucial.
The Master's Degree Course in Markets and Business Strategies offers an interdisciplinary preparation, integrating different perspectives to provide the necessary tools to understand and deal with business and market dynamics with a strongly transversal approach.
The educational offer is distinguished by a teaching model that goes beyond the traditional division between disciplines. The courses combine business, economic, statistical, legal and critical skills, integrating multiple points of view through teaching methodologies and co-teaching, which relate different areas and skills.
The course trains professionals able to combine knowledge in a flexible and innovative way, not simply adding up notions, but applying them concretely to tackle complex problems. Graduates will be able to:
- Analyze and interpret complex market and business scenarios
- Proposing innovative solutions for businesses
- Develop effective strategies in dynamic contexts
This preparation opens the door to high-level careers in the strategic areas of business and consulting, ensuring a competitive professional profile.
A study plan that balances design and flexibility
The Master's Degree Programme in Markets and Business Strategies is designed to provide the advanced skills needed to analyse the corporate world and market contexts. Through an analytical, strategic and critical approach, students acquire a high-level interdisciplinary education by learning to:
- Manage companies' intangible resources and innovation processes;
- Explore the dynamics of corporate citizenship and environmental policy regulations;
- Understand financial strategies, from raising capital to managing economic resources;
- Analyze the mechanisms of regulation of markets, competition and global economic relations;
- Apply advanced quantitative statistical-econometric and project management tools to support strategic decisions in a logical and rational way.
In addition, to tailor the training to your career interests and goals, the course offers two curricula:
Global markets: It explores the dynamics of internationalization of companies and markets, providing tools to analyze the global economy and understand the transformations of the labor market, influenced by movements of human and intellectual capital.
Business Strategies: It focuses on decision-making, negotiation and leadership, providing advanced skills to interpret and manage the evolution of complex systems with strategic tools and models.
Both paths offer broad career opportunities, with no limitations to specific roles or industries. The choice of curriculum allows you to deepen the areas of greatest interest in a more interactive learning environment, with smaller classes and a more direct relationship with the teachers.