Scientific coordination
- Prof. Andrea GAGGIOLI
Director of the Centre for Studies and Research in Communication Psychology
Objectives of the event
To achieve challenging goals in complex contexts, it is essential to build lasting relational alliances. To this end, it becomes essential to study Strategic Communication, "a scientific approach to communication that studies how people relate and make decisions".
Strategic Communication also makes it possible to overcome one's own positions and explore the interests in the field through dialogues with all interlocutors and to guide the organization through Gentle Leadership, aligning motivation, well-being and results.
During the event, the Prize will be awarded in homage to the memory of Fabiana Gatti.
Speakers
- Andrea GAGGIOLI
Centre for Studies and Research in Communication Psychology (PsiCom), Università Cattolica del Sacro Cuore - Carlo GALIMBERTI
Centre for Studies and Research in Communication Psychology (PsiCom), Università Cattolica del Sacro Cuore - Luca BRAMBILLA
Academy of Strategic Communication - Guido STRATTA
Academy of Kindness
